Our leadership
Omani leadership. A shared vision.
Behind GRIP are four Omani entrepreneurs united by a shared ambition to build a national brand defined by quality, operational excellence, and long-term sustainability.
Their vision is built on practical experience in developing and operating successful hospitality brands in Dhofar, including Lazurd and LIT LIN, providing valuable insight into the local market and evolving customer expectations.
GRIP is proudly Omani in its ownership, leadership, and management, with a strong commitment to empowering national talent, investing in quality, and building a sustainable brand that grows from Dhofar and proudly represents Oman.

What sets GRIP apart
- 01
A contemporary Omani brand with a distinctive identity.
- 02
100% Omani ownership and leadership.
- 03
A modern hospitality experience driven by quality and innovation.
- 04
Exceptional attention to detail and customer experience.
- 05
A long-term vision focused on sustainable brand building.
- 06
A meaningful contribution to the local economy and the growing appeal of Dhofar.